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Online Marketing, also known as Digital or Internet Marketing, is an umbrella term for advertising and marketing that uses online channels of the best of them and it,s also provide SEO.
The main objective of online marketing is to reach customers through channels they’re already engaging with. This could be through search engine optimisation, social media, display advertising, Google AdWords, and more.
Imagine seeing the impact of your advertising efforts in real time. With modern tools and strategies, you no longer have to wait days or weeks to measure results. From clicks and views to customer actions, everything is at your fingertips
Understanding your visitors is the key to creating better experiences. With the right tools, you can learn who they are, what they’re looking for, and how they interact with your site or business.
Social analytics helps you understand how your audience interacts with your brand on social media. It tracks likes, shares, comments, and other key metrics to show what’s working and what’s not.
This helps you respond quickly, optimize campaigns, and make informed decisions on the spot. No more waiting for reports—see what’s happening as it unfolds and stay one step ahead.
Content analytics helps you understand how your audience interacts with your content. It tracks views, clicks, shares, and engagement to show what’s resonating with your audience.
Intelligent reporting refers to the use of advanced technology and analytics to create insightful, data-driven reports that go beyond basic data visualization or static reporting. It integrates artificial intelligence (AI), machine learning (ML), and automation to process complex datasets and present actionable insights in a clear, dynamic, and contextually relevant manner.
Mobile analytics refers to the process of collecting, analyzing, and interpreting data generated by users interacting with mobile applications. It provides insights into user behavior, app performance, and business outcomes, enabling businesses to optimize their mobile strategies and improve user engagement.